TrendKite
Digital PR Platform for Earned Media.
Overview
TrendKite was a digital PR platform that focused on helping businesses measure the impact of their earned media coverage. It provided tools for media monitoring, analytics, and reporting, with a particular emphasis on demonstrating the ROI of PR. TrendKite was acquired by Cision in 2019 and its features have been integrated into the Cision Communications Cloud.
✨ Key Features
- Media Monitoring
- PR Analytics
- Earned Media Measurement
- Competitor Benchmarking
- Interactive Reporting
🎯 Key Differentiators
- Focus on measuring the business impact of PR
- Powerful analytics and reporting
- Interactive dashboards
Unique Value: TrendKite helped PR professionals prove the value of their work by connecting earned media to business outcomes.
🎯 Use Cases (4)
✅ Best For
- Measuring the business impact of media coverage.
- Creating data-driven PR reports.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Teams looking for a standalone PR platform (as it is now part of Cision).
🏆 Alternatives
Offered more advanced PR measurement and analytics than many other tools on the market.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (All tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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