LiveIntent

The people-based marketing platform powered by the email address.

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Overview

LiveIntent provides a platform that allows brands to reach logged-in customers in email newsletters and other email inventory. It operates a large ad exchange for email, enabling publishers to monetize their newsletters with programmatic advertising and helping advertisers to target audiences in a cookieless environment.

✨ Key Features

  • Programmatic email advertising
  • People-based targeting
  • Ad exchange for email
  • Identity resolution
  • Audience extension
  • Real-time bidding (RTB)

🎯 Key Differentiators

  • Large scale and reach across a massive network of email publishers
  • Focus on people-based identity resolution using the email address
  • Robust programmatic infrastructure for real-time bidding in email

Unique Value: Enables brands to reach and monetize logged-in audiences at scale within the email channel, providing a powerful, cookieless advertising solution.

🎯 Use Cases (3)

Large publishers monetizing their email newsletters with programmatic ads Brands and agencies running targeted advertising campaigns in email Companies looking for cookieless identity and targeting solutions

✅ Best For

  • Serving display-like ads within email newsletters at scale
  • Targeting specific audience segments across a wide network of email publishers

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Small creators looking for direct sponsorship deals
  • Users who need a platform to write and send newsletters

🏆 Alternatives

Paved PowerInbox (Jeeng) Criteo

Operates at a much larger, more programmatic scale than marketplace platforms like Paved or Swapstack.

💻 Platforms

Web API

🔌 Integrations

Major DSPs (Demand-Side Platforms) Major ESPs (Email Service Providers) LiveRamp The Trade Desk

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (All tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO ✓ IAB Tech Lab Certified

💰 Pricing

Contact for pricing
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